Peahen Studio

Originally founded as a blog exploring ethics and sustainability in the fashion industry, Peahen Studio has grown into the leading destination for sustainable style. Peahen Studio is helmed by Kasi Martin, a fashion journalist and wardrobe stylist. For nearly a decade, Kasi has been at the forefront of sustainable fashion reporting. Her work has been featured in Glamour, Texas Monthly, Sourcing Journal, TEDx, South by Southwest, American Fashion Podcast, and more. Today, Kasi serves clients in Austin, Texas, and across the world virtually, helping them build more conscious wardrobes by refining their style formula, working within their existing wardrobes, and making updates with slow and secondhand apparel. 


The challenge of the project was to design a new identity based on the logo and focusing in the website redesign.


We created the brand identity elements, the brand’s manual, icons, and templates for social media. We also designed and programmed each page with the refreshed brand to the WordPress platform.
"Renato was a dream to work with. He helped me rebrand my site on WordPress and saw through a highly technical re-design with diligence and excellent follow-through. He has a no-problem-is-too-small attitude. I wouldn't hesitate to work with Renato and his team again!"
Kasi Martin


Graphic Design: José Augusto Kiko

Creative Direction & Web Development: Renato Coelho
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